How much does a website cost in 2026? — a complete overview

What determines the cost of a website?

I hear this question in almost every first conversation. And rightly so — before you invest, you want to know what to expect. But the answer isn't simple, because a website's price depends on many factors.

In this article, I break down costs into specific elements — no fluff, no hidden fees. Learn what really affects pricing and what to look for when choosing who to work with.

1. Type of website

This is the biggest cost factor. A simple business-card site needs a different budget than a full-service website with a booking system.

Business-card website (one-page or up to 5 subpages)

The simplest and most affordable option. A site with basic information: about, services, contact, gallery. Perfect for a small business that just wants to be visible online.

Includes: visual design, responsiveness, basic SEO, contact form, Google Maps.

Estimated timeline: 2–4 weeks.

Extended website (up to 10+ subpages)

For businesses that want to present their offer in detail, have a blog, portfolio, or case studies. More content, more pages, more structural work.

Includes: everything from the basic site + expanded structure, blog, portfolio, integrations.

Estimated timeline: 4–8 weeks.

Website with a booking system

The most advanced option. A website + your own booking system. Clients select a service, pick a time slot, and confirm via SMS — all without creating an account.

Includes: everything from the extended site + booking system, management dashboard, SMS notifications, calendar.

Estimated timeline: 6–10 weeks.

2. Design & customisation

Template or custom design? This is one of the key decisions.

Premium template: faster implementation, lower cost. Good for getting started, but limits customisation.
Custom design: a website designed from scratch for your brand. A unique look, full control over every element. Higher cost, but your site stands out from the competition.

At Northpeak Studio, I focus on custom designs — every business is different and deserves a website that reflects that.

3. Content & copywriting

A website without content is like an empty shop. Copy needs to be well-written and SEO-optimised.

You provide the content: lower cost, but requires your time and skills.
Copywriter: professional sales and SEO copy. An additional cost, but usually pays for itself through better conversion.

4. SEO & visibility

A website no one can find is useless. That's why every site should have at least basic technical SEO. Extended SEO (content optimisation, local SEO, Google Maps) is additional scope — but also brings additional results.

5. Additional features & integrations

Every extra feature means extra development time. Here are the most common:

Online booking system
CRM / client management dashboard
Multi-language support (e.g. PL/EN)
Integration with external tools (Mailchimp, Calendly, online payments)
Live chat / chatbot

6. Ongoing costs

After launch, there are ongoing costs that are often overlooked:

Domain: approx. $10–40 per year
Hosting: from approx. $5/month (free on Vercel for low traffic)
SSL certificate: usually included with hosting
Updates & support: depending on the agreement

Summary

A website's price is the sum of many factors: type of site, design, content, SEO, and additional features. The best thing you can do is describe your business and needs — and I'll prepare a quote tailored to your budget and goals.

Want a specific quote for your business? Write to me — after a conversation, I'll prepare a no-obligation offer.